INDUSTRY REPORT
Restaurantology®
Market Pulse
Year-over-year market intelligence to help deepen your knowledge of the industry and strengthen your
go-to-market
Each year, our Market Pulse report distills these insights into a clear picture of how the industry is moving, and what it means for sales teams looking to capitalize on new opportunities.
This year’s report is divided into two sections:
- Market Structure & Dynamics: Breaking down the restaurant industry’s real addressable, obtainable market and discussing compartmentalized, segment-specific GTM strategies.
- Software Detection & Trends: Analyzing shifts in restaurant tech adoption and the modularization of product offerings across vendors.
This report isn’t just about data. It’s about equipping restaurant tech leaders with the intelligence they need to navigate a complex, competitive landscape. Every data point was captured with intent, every trend analyzed for significance, and every takeaway designed to help you execute with precision.
Here’s to another year of informed strategy, targeted execution, and smarter selling in the restaurant technology space.
